Three CEOs go undercover for WorkSafe Victoria

The CEOs of three Victoria-based companies recently went undercover to see first hand the reality of workplace safety on the front line with their workers. CEOs Neil Coulson of Jayco Corporation, Phil Smith of Fletcher Jones and Greg Pullen of Northern Health spent a day with their workers, in the guise of a workplace safety researcher, to find out more about musculoskeletal injuries.

Musculoskeletal injuries are those to muscle and bones such as sprains, strains, fractures and breaks, and are most commonly caused by lifting, pushing or pulling, as well as slips, trips and falls. They affect 50 Victorian workers a day and, collectively, are this year expected to cost Victorian businesses more than $1 billion in medical costs, wages and other expenses.

The move was part of WorkSafe Victoria’s ‘The Skeleton Project - baring the bones on workplace safety’, a new web-based campaign launched today. Each CEO walked away with unique learnings from the project; however, there was common realisation about their role in developing a safety culture that promotes communication and feedback.